New Study Shows Significant HR Transformation in Corporate America

The human resource function in most large US organizations is in a state of significant transformation, driven by intense cost pressures and growing recognition that an organization’s workforce represents a new—and largely untapped—source of competitive advantage, a new study from Mercer Human Resource Consulting finds.

Over the past six months, Mercer surveyed HR leaders at more than 300 US-based organizations to assess specific ways the HR function is changing, why the changes are occurring and what this means for the broader organization. The results of the study are presented in a new report, "Transforming HR for Business Results: A Study of US Organizations."

"Maximizing the return on human capital investments has become a critical management and shareholder issue," says David Knapp, a senior consultant in Mercer’s technology and operations practice and the study’s author. "Companies are scrutinizing their people-management practices and expecting the HR function to play a more strategic role in achieving business success. Our study takes a close look at how HR is responding to these new challenges."

Strategy Matters

As part of the study, Mercer wanted to determine whether companies that had explicit human capital and/or HR strategies differed in meaningful ways from companies that do not have such strategies in place. They found the answer to be a resounding "yes."

Of the survey respondents, 55% reported having a human capital strategy. Of those, 88% indicated that the human capital strategy was linked to their company’s business strategy. (A human capital strategy is defined as a set of management practices that produces the right workforce for the business and manages the workforce in ways that optimize overall firm performance.) In organizations with an explicit human capital strategy, business leaders:

  • View human capital primarily as a source of value, rather than a business expense
  • Understand the return they receive for their investments in human capital.

"The message is very clear," Mr. Knapp says. "Leaders who understand how their human capital assets are performing place a higher value on them."

In addition, respondents who indicated their company has a human capital strategy are more likely to have a human resource strategy. More than three-quarters of the respondents (79%) indicated they have an HR strategy. (An HR strategy focuses on aligning the HR function, its priorities, service delivery channels, and capabilities to support the company’s human capital and business strategies.) Mercer’s study found that the HR functions in organizations with an HR strategy:

  • Spend more time on strategic activities and less time on administration;
  • Use technology more effectively;
  • Are viewed as a strategic business partner by the organization’s leadership;
  • Have greater control over budgets and allocation of resources; and
  • Are more effective at using metrics to manage HR operations and to influence business decisions throughout the organization.

Transforming HR

Half of the survey respondents (50%) indicated that their HR function is in the midst of a transformation, while one-quarter (25%) recently completed a transformation and 8% plan to begin a transformation within the next year. (Transformation refers to the reinvention of the HR function, typically involving such activities as restructuring the HR organization, implementing a new service delivery model or automating work processes.)

The key drivers of HR transformation, according to those who have completed a transformation, include:

  • Leadership changes in the HR organization;
  • Response to changes in the business; and
  • Part of the company’s own transformation process.

"The study shows, on several levels, that change doesn't happen in a vacuum," says Knapp. "Changes in the business or in HR leadership typically lead to changes in the HR function. Changes in one service area or program within HR can seldom be implemented without affecting other aspects of HR service delivery."

Mercer’s study asked respondents to identify the specific tactics or activities that were part of the HR transformation effort. The activities most commonly completed in the past 12 months include assessing the needs of HR customers (54%), creating a new HR organizational structure (46%), auditing the current HR information system (46%) and designing a new HR service delivery strategy (42%).

Respondents planning an HR transformation in the upcoming 12 months were focused on two primary activities: redesigning HR work processes (59%) and talent development strategy for HR staff (58%). Items related to the reward (70%) and retention (53%) of HR staff were the least likely to be under consideration as part of HR transformation efforts.

HR Leadership

Mercer’s HR transformation study also explored several questions around HR leadership, including who sets the direction for HR, what sorts of work experiences HR leaders bring to the job and who is involved in HR decisions.

  • Setting direction. More than half of HR leaders report either to the company CEO (54%) or president (8%), while some report to another company officer, such as the chief administrative officer (11%), chief operating officer (11%) or chief financial officer (9%).

  • Work experiences. The majority of respondents (85%) have 10 or more years of experience in HR. More than three-quarters (79%) indicated that they have non-HR work experiences, and more than half (57%) have held between one and three different jobs outside of HR. The work experiences outside of HR cover many corporate functions (such as customer service, operations, finance, legal and information systems), as well as outside experiences with HR consulting firms and HR administrative service providers.

  • HR decisions. Most HR leaders work in collaboration with the finance function in setting human capital strategy, developing human capital budgets and allocating the budget to various programs (e.g., compensation and benefits). However, he notes, the responsibility for setting and allocating the budget for the HR function is primarily HR’s responsibility. "The involvement of finance in these decisions is not surprising, given the magnitude of human capital expenditures in any large organization,"Knapp says. More than one-quarter of the respondents (28%) estimated that their annual human capital expenditures are equivalent to more than 50% of their firm’s annual revenue.

Study Information

Participants in Mercer’s HR transformation study come from a broad range of industries, with the largest share from manufacturing (23%), health care (18%) and financial services (10%). They also vary by size: 28% have 10,000 or more employees, 17% have 5,000-9,999 employees, 36% have 1,000-4,999 employees and 19% have fewer than 1,000 employees.

The full study report, "Transforming HR for Business Results: A Study of US Organizations," can be downloaded at no cost from Mercer’s Website at www.mercerhr.com/hrtransformation.

Mercer Human Resource Consulting is one of the world’s leading consulting organizations, with more than 13,000 employees serving clients from some 150 cities in 40 countries worldwide. The company is part of Mercer Inc., a wholly owned subsidiary of Marsh & McLennan Companies, Inc.

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