Just when employers learned how to manage the Generation-X work pool,
along comes the Generation-Y workforce.
Generation-Y -- known as the Echo Boomer, Net or Millennium Generation
-- comprise some 70 million workers born to Baby Boomers between
1979 and 1994. While just beginning to work (as interns, part-timers
and early workforce entrants), Net-ers already comprise a recognizable
and distinct work group.
How They Differ
The Net generation has displayed more responsibility than previous
generations by holding part-time jobs in high school and in college. They
have not been given handouts to the extent their Baby Boomer parents have,
and will probably work harder and expect more. Gen-Yers have a global
orientation and an early understanding of the need for interconnectivity
within a worldwide economy. Net-ers have seen their parents cut from
organizations due to downsizing, mergers, takeovers and closings. Not
surprisingly, they equate job security with training and skills. Ability
and performance, say Net-ers, is their currency for getting a good job and
establishing a good career path.
The Face of Gen-Yers
Net-ers are comfortable with changing technology and easily adapt to
change in general. They have the ability -- and desire -- to juggle
multiple tasks.
Gen-Yers prefer a technologically advanced work environment. They are more
racially diverse than previous generations and will add a new element and
level of tolerance to the workplace.
Net-ers enjoy constant stimuli because of their Internet-speed mentality
and may have difficulty understanding that things take time.
What Gen-Yers Will Need
Forecasters predict that Gen-Yers will not stay in dead-end jobs and will
require positions with growth opportunities that are intellectually and
financially rewarding. They will be the largest workforce in history to
telecommute and will demand a balance between work and personal life.
Perhaps because of their media-saturated upbringing (that fosters
mistrust), Net-ers will want to see everything in writing. Without
contracts, Gen-Yers wonÿt trust or feel secure. Net-ers will be most
productive when working on several, on-going projects simultaneously.
Raised on very little quiet time, Gen-Yers may work better (and be more
productive) with background music coming from a CD in their computer.
Gen-Yers have a good understanding of the job market and will strive to
meet specific goals. Companies with self-managed and self-directed teams
will find that Net-ers are well equipped to work individually and in team
environments.
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