ASSESSING AND DEFUSING THREATS OF WORKPLACE VIOLENCE
Does your organization have policies in place to deal with
an employee who threatens violent behavior in the workplace? Bruce T. Blythe, a crisis management expert, and Teresa Butler Stivarius, an employment law specialist, discuss how to assess the likelihood that a person who threatens violence might act on it and on how to respond in ways that both defuse the threat and protect vulnerable people. Find out why the usual precautionary measures—additional security, law enforcement, temporary restraining orders and referral to Employee Assistance Programs—aren't enough.

SELF-ASSESSMENT: HOW ASSERTIVE ARE YOU?
Do you sometimes feel like the office doormat, stuck doing
the grunge work while others bask in the spotlight of plum
assignments? Or are you self-confident, commanding the
respect of your peers, subordinates and superiors? Take
this fun self-assessment to find out if your behavior in
the workplace tends to be passive or assertive.

GAIN VALUABLE INSIGHTS AT AMA'S 80th ANNIVERSARY LEADERSHIP FORUM 
"Meeting the Challenges of Leadership," November 20-21 in New York City. Join 20 world-renowned leadership thinkers and top corporate practitioners as they share knowledge, ideas, and experiences that you can apply in your own organization. Register now and get the early bird discount of $300.

HOW TO DISAGREE WITH YOUR BOSS—AND WIN
It's no secret that your career's success can greatly depend on how well you get along with your boss. But what should you do if he or she wants to implement a plan that you know is doomed to fail? Kevin Daley, co-author of "Talk Your Way to the Top," offers some common sense do's and don'ts that will help you get your ideas across without crossing the boss. For example, do ask for a meeting to discuss the boss's objectives. Don't allow your emotions to come into play.

TAKE THIS MONTH'S AMA MEMBER CHALLENGE—FOR A CHANCE TO WIN A FREE AMA SEMINAR!
Congratulations to our July FREE seminar winner, Regina Aikens, of Washington, D.C. Ms. Aikens answered all five
AMA Member Challenge questions (based on current business
events) correctly and was then chosen at random from the
total number of respondents who answered all of the questions correctly. Why not take the August Challenge? Simply answer all five questions and complete the entry form. You could be this month's free seminar winner! 

GUIDE YOUR PEOPLE TOWARD THE TRAINING THEY NEED WITH AMA'S ASSESSMENT NAVIGATOR! 
This web-based, interactive assessment system instantly links employees' job-related learning needs to AMA's proven training resources! For more information.

BEING A LEADER VS. BEING A MANAGER
What distinguishes true leaders from good managers? In her
book "Workplace Warrior," Kay Hammer says that leaders not
only possess a good mix of management skills but the ability to win the hearts and minds of the people they lead. She identifies four key leadership skills: power, authority, responsibility and courage. She writes, "Probably the most important attribute we want from a leader is the courage to act for the group's benefit with minimum regard for his own well-being and self-interest."

AMA RESEARCH UPDATE
*Read a summary of AMA's 2003 Survey on Corporate
Governance results. Find out what more than 200 executive
members and corporate customers said about the actions
their companies have taken since the passage of the
Sarbanes-Oxley (SOX) Act.

And for the latest on new board responsibilities in this post SOX era, be sure to register for the 1st Annual Directors Institute on Corporate Governance.

Take AMA's 2003 CRISIS MANAGEMENT AND SECURITY ISSUES SURVEY.  Are businesses better prepared to deal with a crisis two years post 9/11? In our 2002 survey, we were surprised to learn that only 51% of organizations had a crisis management plan in place. We'll report on the 2003 results next month. HEAR HOWARD SAFIR ON PLANNING FOR CRISIS, SEPTEMBER 18, 2003. Howard Safir, former police and fire commissioner of New York City, discusses how to prepare your organization to manage the unexpected...from natural disasters to reputation damaging events. A Current Issues Breakfast Briefing. AMA New York Executive Conference Center, 8:30–10:30 a.m. Members $25, non-members $50. For more information click here.

10 TIMELY TIPS FOR MASTERING THE COMPLEX SALE
For many salespeople, the #1 rule is don't take "no" for an
answer. But Jeff Thull, author of "The Complex Sale: How
to Compete and Win When the Stakes Are High!" says that not
every sale is a good sale and that 35% of all sales end in
disappointment and diminished returns. His advice includes
"Do not allow the customer to self-diagnose," "Don't refer
to your competitors as competitors" and "You can't sell a
group." Click here to find out more about how you can
optimize the sales experience for everyone involved—the
salesperson, company and the customer.

INTRODUCING "AMA AT NITE"—SAME SEMINARS, NEW SCHEDULE
Would you like to participate in one of AMA's information-
packed seminars, but you just can't spare the time away
from the office? We hear you! That's why we've introduced
"AMA at Nite," offering seven of AMA's most popular seminars at night, from 6:00-9:00 p.m., at the AMA New York Executive Conference Center, beginning September. "AMA at Nite" offers the same content as our daytime seminars, led by the same experienced practitioners.
And, we're offering an alternative in daytime scheduling--
two popular courses will be given on Thursdays over three
consecutive weeks. Check out the October series for
"Management Skills for New Managers" and "Effective
Executive Speaking."

AUGUST BOOK OF THE MONTH: “TURBOSTRATEGY,” BY BRIAN TRACY 
In his latest book, best-selling author Brian Tracy (“Focal
Point,” “The 100 Absolutely Unbreakable Laws of Business
Success”) adapts his system for achieving personal success
to the achievement of organizational goals. Subtitled “21
Powerful Ways to Transform Your Business and Boost Your
Profits Quickly,” the book clearly outlines strategies business leaders can implement today to quickly increase sales and profits.

CHECK OUT AMA'S LATEST SEMINAR SAVINGS PROMOTIONS
For Example: Register and attend any AMA seminar between
now and October 31, 2003 and save $80. PLUS: Receive a set
of AMA's five Business Beach Books, free. Click here.

-- Special for Presidents and CEOs --
Members save $500 on the award-winning AMA's COURSE FOR
PRESIDENTS, a week of learning, networking and idea sharing
with leaders from around the world. It's not too late to
join other CEOs, presidents and board members at the
September 15-19 session in Menlo Park, California or the
October 27-31 session at Hilton Head Island, South Carolina.
-- Last Minute Seats --
Save up to 50% on selected sessions of some of AMA's most
more. Review the list of sessions at http://www.amanet.org/membership/seminars.htm
and then call 1-800-262-9699 to register. But hurry. Space
is limited and seats fill up fast.

-- “Three for” Is Better Than Ever --
Now, AMA's “Three for” offer is better than ever—extended
to every one of AMA's 160-plus one- to four-day seminars.
By taking advantage of this offer, you can save your
organization up to $1,500!

Here's how it works—you send us advance payment of $4,500
and we send you three registration coupons. Each coupon is
good for attendance at any AMA seminar in the United States
that's from one to four days long. Use all three coupons
yourself, or share them with your colleagues. Coupons may
be redeemed for sessions scheduled through December 31,
2003. Call 1-800-262-9699 for more information. This offer
cannot be combined with other discounts and promotions.
Restrictions may apply.

-- Bring a Friend --
Register for any AMA seminar that meets between now and
December 31, 2003 and bring a friend or colleague to that
session for 25% off the applicable member or non-member
price. Savings range from $300 to $1000 and more. 
Call 1-800-262-9699 for full details.

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