NEW YEARS MESSAGE FROM EDWARD T. REILLY, PRESIDENT
AND CEO OF AMA
behalf of all AMA employees and faculty members
world, I want to wish you and your family a
and prosperous year 2002.
an AMA Executive Member, you have already decided
continuous learning and professional development
to your business life. To support you, AMAs
goal is to
provide the learning options and resources you
need to expand
your capabilities, sharpen your skills, and
personal and professional success. In that spirit,
pleased to announce that:
Executive Members now receive this monthly
either printed or electronic form
are introducing a new benefita quarterly
print publication that addresses current issues
that will impact your future
are continuing our popular Breakfast Briefing
you can attend free of charge (see below for
the member website, is being revamped to make
easier for you to tap into our rich resources.
let us know how were doing and how we
can do things better. E-mail us at email@example.com.
PARTICIPATE IN AMAS CURRENT
ECONOMIC CONDITIONS SURVEY
Is recession still lingering, or are we at a
turning point? Do you think the economy will
continue to decline, has stabilized, or is improving?
Voice your opinions by completing this short
give you the results on the AMA Website and
in future editions of ExecutiveMatters.
This is the first in a series of monthly surveys
in which we are asking you to participate. All
participants will be eligible to win a free
AMA seminar of their choice through our semi-annual
Executive Member Survey drawings.
DO YOU RATE AS A LEADER?
economic times prompt rumors. Rumors wreak havoc
on organizations. Savvy managers control rumors
by beginning regularly scheduled meetings with
the question, What rumors have you heard
lately? That's just one of The 108
Skills of Natural Born Leaders, by Warren
Blank. According to Blank, savvy leaders know
not only when to squelch untruthful rumors,
but also when to confirm truthful ones. He writes,
Couched as rumors, they remain speculative.
People then can fail to take action because,
after all, its just a rumor.
to find out about the other 107 skills of natural
SPECIAL SERIES ON SMALL BUSINESSES
you know that today, small businesses employ
51% of all private sector workers and provide
75% of new jobs? To help better meet the unique
needs of this vital sector of the economy, MWorld
presents its first Special Series for Small
10 Key Principles of Smart EntrepreneurshipFor
starters, youd better have stamina and
connections, and know how to recognize an
opportunity when you see it.
of a Small Business OwnerReal-world
advice from a successful entrepreneur who
left the corporate world behind to start her
own profitable marketing company.
and Rewarding Employees During Lean Timescreative,
low- and no-cost ways to help employees feel
valued and appreciated, even in the face of
Riskiest and Safest New BusinessesHint:
consider surveying services, avoid livestock
IT DOESNT REPLACE IT
much is written about the importance of strong
leadership, but experience has shown that strong
leadership coupled with weak management just
doesnt cut it. In his book, John Kotter
on What Leaders Really Do, the professor
of leadership from Harvard contends that leadership
is about coping with change, especially, in
recent years, in our more competitive, volatile
marketplace. Good management brings order and
consistency to critical dimensions like quality
and product profitability. Without it, organizations
would become chaotic in ways that would threaten
their very existence.
offers more than 160 practical, action-oriented
seminars, on-site and customized learning solutions
and a wide array of training resources.
THREE CS OF LEADERSHIP:
COMMUNICATION, COOPERATION AND COORDINATION
during tough times, Communication, Cooperation,
and Coordination are the three strategies that
leaders need to win over a leadership team,
gain followers, and overcome resistance, overt
or covert, to leadership. If you cannot communicate
effectively, you cannot lead. It is crucial
to communicate effectively and frequently with
everyone involved early in the leadership process.
This is a process of one-on-one discussions,
presentations to organizations and groups and
communication by every medium possible.
SURVEY: LOOKING FORWARD TO THAT SALARY OR MERIT
INCREASE IN 2002?
According to a New Employer Survey, Dont
Count on It!
is the new buzzword for 2002. According to a
recent survey by Towers Perrin, employers are
greeting the New Year by trimming their merit
pay increase budgets for all categories of employees,
including executives, and by pursuing a wide
variety of workforce strategies to contain HR
Overall, cost management is a leading area of
focus84% of respondents cited it as most
critical to address now to execute business
strategy, and 65% say it will be a priority
in the future as well.
EXECUTIVE MEMBER BREAKFAST BRIEFINGS
SPRING 2002 SCHEDULE
more than ever, workers, executives, and policy
makers seek guidance to lead our businesses
and our world safely and successfully into an
often uncertain future. To help in that search,
AMA announces our Spring 2002 Executive Member
Breakfast Briefing Series.
Breakfast Briefings, free to all AMA Executive
Members, will be held at AMAs Executive
Conference Centers around the country. Continental
breakfast will be served at 8:30 a.m. Presentations,
including Q&A, will take place from 9:0010:30
a.m. To register, please call 1-800-313-8650.
the Upturn by Preparing to Grow Again
Robert K. Tomasko, April 11, 2002AMA Executive
Conference Center, Washington, D.C.
the Economy: Improving Your Companys P&L
Lee Epstein, April 18 2002AMA Executive
Conference Center, San Francisco
You Have the Talent to Get to the Future?
Charles H. Bishop, Jr., April 18, 2002AMA
Executive Conference Center, Chicago
Strategies Fail, and How to Make Sure Yours
Richard Treitel, April 18, 2002AMA Executive
Conference Center, New York City
Cash Flow and for Survival and Growth
Bernard Marino, May 23, 2002AMA Executive
Conference Center, Atlanta
SAVE BIG ON AMA SEMINARS!
for any sessionand bring your boss, colleague,
or team member, for 50% off. Just register anytime
between now and March 30, 2002 to take advantage
of this offer.
Savings range from $500 to $1000 and more. Call
1-800-262-9699 for full details.
BY DAYSLEEP FREE AT NIGHT IN THE BIG APPLE!
Every one of AMAs more than 160 seminars
is offered in AMAs New York Executive
Conference Center, conveniently located in Times
Square. And now, for a limited time only, when
you sign up for a seminar in New York City,
AMA will pay for your hotel.
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EXECUTIVE MATTERS is a monthly newsletter created exclusively for Executive Members of the American Management Association, 1601 Broadway, New York, New York 10019. Editor: Florence Stone
Copyright 2002: American Management Association. Material in this issue may be quoted free of charge provided the following reference is given: 'Source: American Management Association,' http://www.amanet.org, 800-262-9699.